The Harrison

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Peerless Living

A beacon of top-tier San Francisco living, The Harrison is SoMa’s landmark luxury residential high-rise. Beyond a Grand Salon lobby, find lavish homes, complete with custom, high-end details and unrivaled views of the Bay Bridge, Twin Peaks, city and marina. Designed by the ever-renowned Ken Fulk, The Harrison transcends the commonality of luxe urban living, affording residents indulgent amenities within SoMa’s most sophisticated setting. 

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Strategy

With the intent of selling out The Harrison’s 281 residences and 17 penthouses, Wicked+ drives PR, content marketing and conversion strategy for The Harrison. From publishing engaging content on a digital journal to building an engaged following on Instagram to landing mentions in lifestyle and real estate publications, the team employs proven strategies and creative campaigns to reach, engage and convert future homeowners.

The Harrison Journal

Storytelling

Strategic storytelling and profound imagery provide a constant reason for San Francisco residents, design junkies and the real estate community alike to keep The Harrison top of mind. And, with press, social profiles and email campaigns all singing the same tune, the message is clear: coming home to The Harrison is a privilege and an opportunity that won't last long.

Where astounding views are the rule, never the exception.

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