Wicked+ is a full-service branding, marketing, public relations and design firm based in Hermosa Beach, California. We specialize in designing market-defining brands and crafting highly-personalized PR, social and advertising campaigns that are focused on lifestyle, brand storytelling and consumer engagement.

Wicked+ was founded in the spring of 1999 by brothers Brian Cooley and Colin Cooley. The former an ex-municipal bonds trader and advertising exec, the latter a corporate attorney, the two brothers launched Wicked+ with a passion for teaming with market-leading clients who are eager for a fresh, fully- integrated approach to branding and marketing.

Over the past 17 years, Wicked+ has delivered results for a wide range of clients, including real estate ventures, hospitality brands, luxury goods, tech companies, red carpet affairs, festivals, celebrities, sporting events, film productions, record labels, fashion brands and more.

Colin Cooley and Brian Cooley on the cover of Entrepreneur magazine (May 2013).

Colin Cooley and Brian Cooley on the cover of Entrepreneur magazine (May 2013).




Brian Cooley

As President of Wicked+, Brian has helmed the company through its rapid expansion, creating a culture of collaboration that produces award-winning work and fully integrated marketing solutions for emerging and established ventures. Brian directs marketing strategy, new business development and client relations for the agency’s real estate, resort, travel and hospitality clients, resulting in their remarkable growth and sales success. Before founding Wicked+, Brian was an advertising executive and a Series 7 municipal bond broker. Along with his brother Colin, Brian also owns two retail boutiques in Hermosa Beach, CA.

Colin Cooley

As Chief Creative Officer of Wicked+, Colin has been the cornerstone of the agency’s transformative branding work, driving creative development for clients in the US and Mexico across all media platforms. With a record of building real estate, resort, travel and hospitality brands, he has led creative and marketing initiatives resulting in unprecedented sales and growth for clients. A former litigation attorney and an accomplished ultra runner, he also owns two retail boutiques in Hermosa Beach, CA.




Wicked+ is headquartered steps from the sand and strand in Hermosa Beach, California and has two office locations, both historic beach cottages reimagined as idyllic creative spaces with built out environments that optimize a cutting-edge creative process. Our culture is defined by our people and their shared values—Authenticity, Adaptability, Work Ethic and Humility—which reflect our collective mission to be a partner that is as passionate about our clients’ visions as they are.